The Burnaby co-founders of a meal kit delivery service have launched first-of-its kind “zero waste” kits.
The Fresh Prep Zero Waste Kit is a reusable meal kit container that “significantly reduces waste from single-use plastic, and allows for an easier and more organized cooking experience,” said a news release.
Delivered in Fresh Prep’s reusable and insulated cooler bags, all parts of the Zero Waste Kit are dishwasher safe and made with BPA-free reusable plastic and silicone parts.
Fresh Prep says the Zero Waste Kit is offered at no additional cost to the customer.
Fresh Prep has grown steadily since its founding in 2015, most recently closing a $7 million Series A financing in Spring 2020 led by Renewal Funds to support the development and launch of the Zero Waste Kit.
“Single-use plastic is a well-known and pervasive problem in the food industry. As interest in meal kits continues to surge, we wanted to be leaders in innovating to minimize packaging waste. That is why we are excited to be offering this first-of-its-kind, Zero Waste Kit to Fresh Prep customers,” said Burnaby’s Husein Rahemtulla, co-founder and COO at Fresh Prep. “Since day one, we’ve experimented with innovative ways to make sustainability more accessible to our customers. We explored options such as mason jars and other packaging, but quickly realized that if we wanted to create a sustainable solution at a large scale, developing a reusable packaging solution that meets the needs of convenience and sustainability would be the best approach.”
With the Zero Waste Kit, customers receive locally-sourced ingredients paired with chef-quality recipes.
“People are cooking from home more than ever before, and are making conscious efforts to not only understand where their food is coming from but also the impact their dining choices have on the environment,” said Burnaby's Becky Brauer, co-founder and co-CEO at Fresh Prep. “The Zero Waste Kit is a convenient and sustainable option that caters to a household’s needs, without compromising an exceptional culinary experience.”
Zero Waste recipes will be on the Fresh Prep menu starting in March, with nearly the entire menu moving to zero waste packaging over the coming months. Zero Waste recipes will be denoted with a ‘Packed in a Zero Waste Kit’ badge on the website, and Fresh Prep customers will be able to select these recipes up to four weeks in advance.
Fresh Prep currently delivers to over 20 municipalities across B.C.
