Wonder what the big owl next to Aritzia showroom in Metrotown is?
That's the sign for the recently opened Burnaby location of rapper Drake's clothing brand, October's Very Own (OVO), at the Metrotown mall.
The store, the brand's second retail outlet in Metro Vancouver, is situated right across Sephora on the second floor, between luxury outlets Aritzia and Dynamite, and has become a popular draw for the rapper's fans.
Drake aficionados welcomed the Burnaby opening last month, which followed the debut of the region's first OVO store, on Robson Street.
The fashion brand has been on shoppers’ radar ever since its big owl logo popped up on billboards and on the storefront across Sephora — and Drake fans have been flocking to the store since.
Inspired by luxury streetwear, OVO features many prominent collaborations, and as the hoodie season approaches, the rapper's signature comfy hoodies are proving popular with shoppers.
Some Tiktok users shared their excitement on social media during the time of opening.
@jimmyeatsbc METRO OVO OPEN! #van #vancouver #vancouverbc #metrotown #metrotownmall #ovo #drake #grandopening #burnaby ♬ Nonstop - Drake
